Social Media Listening

Insight from the voices that matter. Turn social noise into strategic signal

Our social and digital listening solutions are designed to transform unstructured online conversations into actionable intelligence and aid business growth. We combine cutting-edge technology, localized context, and human expertise to help brands truly understand what their audiences think, feel, and do in real time.

What We Deliver

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We provide curated actionable insights for your business problem capturing voice of customer data from
mainstream social networks (X/Twitter, Instagram, Facebook, TikTok, LinkedIn, YouTube), local/niche platforms (Reddit, Quora, Telegram, forums etc.), News/comment sections, Ratings and Review data, Google Search and many more.

Brand Health Monitoring

Brand funnel metrics using Social listening, brand perceptions etc. to augment primary research results and provide continuous stream of insights.

Product Feedback, and User Experience

Diagnosing social media and ratings and review data or customer support data to uncover new insights on product feedback and expectations.

Competitive Landscape

SWOT analysis and benchmarking of your brand vs. competition. Overall digital sentiments and by features and various buckets.

Campaign Effectiveness

Quick evaluation and suggestions for digital campaigns across various metrics – engagement, message understanding,, sentiment etc.

Consumer Trends & Innovation Opportunities

Early warning systems and continuous monitoring of evolving consumer trends and behaviour for a category using search and social data

Shopper Insights

Niche insights on purchase drivers, unboxing experience, channel wise perception and expectations from shoppers using social media and reviews data

Case Studies

Why Yuktiva?

Our social media intelligence approach goes way beyond tracking buzz and sentiment scores. We capture patterns, trends, anomalies, insights on brand/topic conversations (mentions, sentiment, engagement, volume, frequency),  influencer analysis and much more. We blend AI, automation and human interpretation for generating insights that arew accurate, well rounded and business-relevant. We integrate search and social data and applying analytical frameworks to generate deeper insights.